Western New York florist spreading kindness with nationwide initiative
Maureen’s Wholesale Flower Market brought smiles to Buffalo streets with 200 bouquets as part of 'Petal It Forward,' spreading kindness and encouraging generosity.

Seth Greene
Oct 16, 2026
Petal It Forward brought an unexpected burst of color to Buffalo commuters Wednesday morning, along with a chance to brighten someone else’s day.
Maureen’s Wholesale Flower Market handed out 200 bouquets as part of the nationwide kindness campaign.
Each recipient got two: one to keep and one to pass to a friend, neighbor, coworker or stranger.
The flowers went quickly, with about half gone in the first 30 minutes.
One recipient said the gift arrived during a difficult day, while others returned after enjoying last year’s giveaway.
The campaign began in 2015, and the Buffalo florist has participated for roughly three years.
For the City of Good Neighbors, the second bouquet carries the heart of the idea: a small act of care that keeps moving.
The florist hopes to return next year and see other flower shops join in.

























